Amrik Singh Khokar
Director, Hotel Development

Amrik followed his aspirations and followed through on his dream from his school days to be in the hospitality & tourism business and is strongly committed to promoting Quality Economy Tourism & Hospitality in India. After doing his post graduation in marketing he trained with the Oberoi's, and worked with them as well as Welcome group, Choice hotels & Best Western group of hotels.

Some of his senior positions have included those of all India Sales & Marketing for Choice hotels. After acquiring solid experience and training from the above chains he opted for his own business and became an entrepreneur. His dream & desire is to reach the next level of business success in the Tourism & Hospitality industry. Amrik will be based in India and lead the hotel development function of HLH.

Vineeth Purushothaman
Director, Marketing & Communications

Vineeth is a strategic sales specialist with a track record of achievement and passion in the industry. Vineeth currently runs his own company based in London - Hospitality Sales Solutions Ltd which offers holistic sales solutions to developing hotel companies around the world.

Prior to founding his own company, Vineeth was Director of Global Sales Development for Le Meridien hotels based at their corporate office in London. In this position he developed and drove innovative initiatives in Global Sales to boost revenue growth in the group hotels worldwide. Also critical were his roles in protecting business and substantially augmenting company market share through competitor, business and market trend analysis and strategic initiatives.

He was responsible for developing and instituting hotel/global sales team standards for Customer Relationship Management and RFP systems. His career spanning over 16 years has taken him to parts of Asia, the Middle-East, Central Europe and the United Kingdom. Based in London, Vineeth is responsible for Marketing and Communications.

Ravinder Singh
Director, Information Technology

Specialising in Central Reservations Systems (CRS) and Property Management Systems (PMS), Ravinder has had wide exposure to technology systems and is an expert in providing application solutions to hospitality industry.

His work with Hilton, Luxury Resorts and La Quinta Inns involved capacity planning, developing interfaces to the Global Distribution Systems, designing rate and inventory management system and loyalty system. His background and experience of working with such notable companies give him ability to bring fresh ideas and deliver quality product for hospitality industry. Project Management Professional (PMP) certified with over 12 years of experience in Information technology.

IT Project management using offshore is where his years of experience and technical breadth of knowledge give him a unique ability to understand a business problem and design solutions that meets customer budget. Ravinder currently runs his own company based in USA – Creed InfoTech Inc which offers IT solutions. Based in Dallas, he will lead the technology development of HLH working closely with a team of IT specialists based in Delhi.

Dibyendu Mitra
Director, Business Development & Operations

With over 15 years of experience in Operations and Sales in IT and related industries, Dibyendu has worked extensively in the areas of Project Management, Global Project Delivery and managing teams. Some of the organizations that he worked for include fortune 500 companies like CSX Transportation, Whirlpool, Keane, La Quinta Inns and Suites.

His work with La Quinta provided him with an excellent opportunity to learn about the hospitality industry and lead him to take on his current role.

Dibyendu holds a masters degree in Information Technology and Bachelors degree in Commerce. With excellent exposure to both the US and India market, Dibyendu leads the sales and operations of HLH in India.

Vladimir Martinov
Director, E-Commerce & Distribution

Vladimir is a Hospitality Business Strategy and Systems Expert and specializes in all areas of Business Development with broad experience in business set up and integration of processes and systems in the Hospitality industry.

He currently works with Travelclick, a world leader in hotel distribution solutions as well as a host of data services and is currently responsible for a host of independent and small chain hotels in improving business implementation strategies and top line profit optimization, across all business segments with a focus on electronic distribution.

His past assignments have included the business integration of Le Meridien Hotels into the structure of Starwood hotels and global business process re-engineering at Le Meridien.

Vladimir's other competencies extend into application of Open Source technology in daily business and rapid deployment of business process on web-enabled platforms. Based in London, Vladimir will be advising on improving the distribution reach and e-commerce potential for HLH.